Edgardo Herbosa is the Managing Director of b2bpricenow.com, “the Official e-marketplace of the Philippines for Agriculture and Fisheries Sector” as endorsed by the Philippine government. b2bpricenow.com provides both content - free commodity pricing information to all members of the agricultural supply chain - and connectivity - b2bcenters (Internet centers installed in agricultural cooperatives). There are currently US$ 3 billion dollars worth of products posted on b2bpricenow.com and it began to facilitate online transactions and payments in April of 2006. b2bpricenow.com and its founder have won numerous awards: the World Bank’s Marketplace Development Award (2001), Stockholm Challenge (Finalist, 2004), and The Outstanding Young Men (T.O.Y.M.) Award for Community Development category (2005) for Herbosa’s work on b2bpricenow.com.