SocialWay is a global website that makes it easy for people to share items and thereby gets more usage from things. This simple idea addresses socio-economic and environmental issues; (a) environmental - since increased reuse reduces carbon emissions and saves natural resources, and (b) socio-economic - since an individual gets access to community resources thus multiplying everyone's available pool. This is of particular significance in developing countries, for instance, where good libraries are hard to come by even for the middle class.